Sales Training Journey

  • The price for the course is €1000 excl. VAT per person. This price includes the cost of the online course (€750) plus the cost of the certification exam (€250).
  • To register, please choose one of the sessions listed below and fill in the form here. If your company wants to certify several sales specialists, you will need to submit only one form listing all the participants.
  • The duration of the course is 14 calendar days. During this time, the participants should go over 8-hour course content. Please keep in mind that after two weeks the enrollment will expire and you will not be able to access the materials of the course.  
  • On the last day of the training, the Sales Certification Exam is taken. The exam is taken and monitored online with the help of automated monitoring software. The technical requirements for taking an exam may be found here. 
  • The training content is mainly in English, but it contains several videos in German. We are working on translating them into English. The exam is available in English only.


Scheduled training sessions you can apply for:
June 3 - June 17 (the certification exam - June 17, 4PM - 5PM CEST)
July 1 - July 15 (the certification exam - July 15, 4PM - 5PM CEST)
Sep 30 - Oct 14 (the certification exam - Oct 14, 4PM - 5PM CEST)
Nov 4 - Nov 18  (the certification exam - Nov 18, 4PM - 5PM CEST)

FAQ

  • Can I take the certification exam without completing the course?

    No, it is required to take the online course before taking the exam for the first time.

  • How long is the certificate valid?

    The certificate is valid for 1 year since the exam date. After a year, you will receive an invitation for recertification (the cost of recertification is €250).

  • What should I do if I failed at the exam?

    First, do not panic. If you have taken the exam for the first time and failed, you will be able to retake (the cost of a retake is €250). If you have failed during recertification, you will be required to take the course again in order to be eligible for a retake.

Course curriculum

  • 01

    Welcome to the Spryker Partner Sales Training

    • Welcome to the Spryker Partner Sales Training

  • 02

    Module 1. What is Spryker

    • Module overview: What is Spryker

    • Lesson 1. Why Was Spryker Founded?

    • Lesson 2. Spryker Story

  • 03

    Module 2. E-commerce Challenges

    • Module overview: E-commerce Challenges

    • Lesson 1. Webinar "Innovate or Die"

    • Lesson 2. {GER} 10 Beste Practises - oder wie man ein Commerce-Project (nicht) bauen sollte

  • 04

    Module 3. The Spryker Basics

    • Module overview: The Spryker Basics

    • Lesson 1. Spryker - Brief Overview

  • 05

    Quiz 1. Test Your Knowledge

    • Test Your Knowledge

  • 06

    Module 4. Spryker Dive In

    • Module overview: Spryker Dive In

    • Lesson 1. Spryker Company. Recap

    • Quiz 2. Test Your Knowledge

    • Lesson 2. E-commerce challenges. Recap

    • Lesson 3. Change, Speed and the MVP

    • Quiz 3. Test Your Knowledge

    • Lesson 4. Digital Transformation

    • Quiz 4. Test Your Knowledge

    • Lesson 5. Tell me more about the Spryker System

    • Lesson 6. Introduction to Spryker OS

    • Quiz 5. Test Your Knowledge

    • Lesson 7. Increase Productivity with Spryker OS

    • Quiz 6. Test Your Knowledge

    • Lesson 8. What Makes Spryker Unique

    • Quiz 7. Test Your Knowledge

    • Lesson 9. Spryker Customers (B2C, B2B)

  • 07

    Module 5. Spryker Brings Value. Customer KPIs

    • Module overview: Spryker Brings Value. Customer KPIs

    • Lesson 1. {GER} Was für Probleme löst das Spryker Commerce OS?

    • Lesson 2. {GER} Wie hilft Spryker Unternehmen dabei ihre Ziele zu erreichen?

    • Lesson 3. {GER} Wie hilft Spryker Kunden bei der Transformation?

    • Lesson 4. {GER} Wie hilft Spryker Unternehmen?

    • Lesson 5. {GER} Wie hilft Spryker Kunden zu besseren ROIs?

    • Quiz 8. Test Your Knowledge

  • 08

    Module 6. Spryker Products and Technology

    • Module overview: Spryker Products and Technology

    • Lesson 1. Spryker Products Overview

    • Lesson 2. {GER, OPTIONAL} Spryker Product Training

    • Lesson 3. Headless Commerce. Demo

    • Lesson 4. Glue API

    • Lesson 5. B2B Suite. Webinar

    • Lesson 6. B2B Suite walk-through

    • Lesson 7. B2C Suite walk-through

    • Lesson 8. Product Information System in Spryker B2C

    • Lesson 9. Spryker Marketplace

    • Lesson 10. Voice. Demo Case

    • Lesson 11. Configurable Bundles. Demo Case

  • 09

    Module 7. Why Do Customers Choose Spryker

    • Module overview: Why Do Customers Choose Spryker

    • Lesson 1. Six Reasons to Opt for Spryker

    • Lesson 2. Spryker Custom Software vs. Standard Software

    • Lesson 3. Technology Ownership

    • Quiz 9. Test Your Knowledge

    • Lesson 4. How Does Spryker Make Replatforming Easy

    • Lesson 5. Customer Centricity Matters

    • Lesson 6. Modularity Approach

    • Lesson 7. Spryker Middleware

    • Lesson 8. Touchpoints. Demo

  • 10

    Module 8. Why Does the Herd of Antelopes Win

    • Module overview: Why Does the Herd of Antelopes Win

    • Lesson 1. Spryker Competitive Analysis

    • Lesson 2. Magento Migration Guide

  • 11

    Module 9. Customer's Voice. Case Studies

    • Module overview: Customer's Voice. Case Studies

    • Lesson 1. Podcast: Why did Sourceability build Sourcengine with Spryker

    • Lesson 2. Case Studies. Part 1

    • Lesson 3. Case Studies. Part 2

    • Lesson 4. Case Studies. Part 3

    • Lesson 5. Case Studies. Part 4

    • Lesson 6. Use Case Overview by e-Commerce Maturity

    • Lesson 7. Testimonials

  • 12

    Module 10. How-To Sell

    • Module overview: How-To Sell

    • Lesson 1. Spryker Unique Selling Proposition

    • Lesson 2. Introduction to Spryker Buyers-Personas

    • Lesson 3. Buyer Personas Overview

    • Lesson 4. {ENG, GER} How to Communicate the Spryker Solution Benefits

    • Lesson 5. {GER} How to sell to different Functions - Marketing Entscheider

    • Lesson 6. {GER} How to sell to different Functions - Operations Entscheider

    • Lesson 7. {GER} How to sell to different Functions - IT-Entscheider

    • Lesson 8. {GER} How to sell to different Functions - eCommerce Entscheider

    • Lesson 9. {GER} How to sell to different Functions - CEO

    • Lesson 10. The Spryker Sales Process

    • Lesson 11. The Spryker Sales Process. MEDDIC

    • Lesson 12. The Spryker Sales Process. Qualification Guide

    • Lesson 13. Bid Strategy Meeting Template

    • Lesson 14. How-To Identify the Right Prospects

    • Lesson 15. {GER, OPTIONAL} How to Sell Spryker - Delivered by Andy Bacher, Senior Director Sales, Spryker

  • 13

    Module 11. Hone Your Story-Telling Skills

    • Module overview: Hone Your Story-Telling Skills

    • Lesson 1. White Paper. Tech Ownership

    • Lesson 2. White Paper. Conversational Commerce

    • Lesson 3. {GER} White Paper. Pharmacy

    • Lesson 4. White Paper. Smart Home

    • Lesson 5. White Paper. Digital Buyer

    • Lesson 6. White Paper. Car Commerce

    • Lesson 7. White Paper. B2B Amazon

    • Lesson 8. White Paper. B2B Transformers

    • Lesson 9. White Paper. B2B Best Practises

    • Lesson 10. Case Study. Gourmondo

    • Lesson 11. Case Study. Durst

    • Lesson 12. Case Study. Code Zero

    • Lesson 13. Case Study. Tom Tailor

    • Lesson 14. Case Study. Eigensonne

    • Lesson 16. Case Study. Hardeck

    • Lesson 17. Case Study. Jumbo

    • Lesson 18. Case Study. Rose Bikes

    • Lesson 19. Case Study. FONDOF

    • Lesson 20. Case Study. Metro

    • Lesson 21. Case Study. ESA

    • Lesson 22. Case Study. Lekkerland

    • Lesson 23. Case Study. Hilti

    • Lesson 24. Case Study. Sourceability

    • Lesson 25. Case Study. Durst

    • Lesson 26. Case Study. Certeo

    • Lesson 27. {GER} Kassenzone.de - E-commerce Spieltheorie & Therapie

    • Course Final

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